Client: Unilever Food Solutions and GrabFood Singapore
A collaboration between GrabFood and Unilever Food Solutions, I developed the concept, directed, and project-managed a short video and content series where Singaporean Chefs taste-tested their own and others’ food after it had completed the food delivery process – with the intent to help other food operators when packaging.
A part of the content marketing pilot program for Unilever Food Solutions, Asia. Lani project managed content released for Unilever Food Solutions: fulfilling a brief to create multiple types of content directed at F&B Operators.
Content produced addressed pain points such as adapting a restaurant menu to be suitable for food delivery, through to recipe hacks to save time and money. Lani project managed a team of animators, filmmakers, photographers, and designers, as well as working with the Unilever chefs, managers, and their content team to plan and conceptualize the content calendar.