As a limited edition product for Prana Chai’s 2020 Christmas Campaign, I project managed, co-developed, and marketed this collaboration between Melbourne-based Prana Chai and handmade candle company THEMATIKOS. My team at Four Seasons of Food took care of photography and other marketing assets under my direction.
Chai for all your senses.
“With all our scents, we start with a pretty similar process – it begins with an idea and then a solid scent storm. Many fragrances, vials, samples, trials, and burn tests later we land on our end product. I have a book that I keep and develop my ideas in and Mum does something similar with her journaling. We then bring our ideas together.
Con, THEMATIKOS Co-Founder
With Prana Chai, I was lucky enough to be taken on a tour of PRANA HQ by the founders. I learnt the brand story, got a feel for the processes and key ingredients. A few cups of chai later, Mum and I had created our collaboration!“
Inspired by a cup of Prana Chai with friends and family.
Top: Honey, cinnamon sugar
Mid: Star anise, ginger root, black tea
Base: Cinnamon, clove, cardamom, peppercorn
