Cookaborough is a platform for cooks and chefs that allows them to sell ready meals direct-to-consumer. Their end-to-end software is perfect for restaurants, food stores, home cooks, and more.
Their initial launch focused on an audience of a single group (home cooks) but after mass interest from a wide variety of food producers, they decided to rebrand and relaunch with educational materials and a new design.
We assisted with the copy for their new website, articles, onboarding documents, and brand materials, helping them re-shape their copy to target a wider audience.
![screenshot of cookaborough website describing why food business owners should use facebook](https://lanikingston.com/wp-content/uploads/2023/09/screenshot-cookaborough-connecting-on-facebook.png)
![screenshot of cookaborough website describing why food imagery matters for food businesses](https://lanikingston.com/wp-content/uploads/2023/09/screenshot-cookaboroughfood-imagery1.png)